Company
Analysis
Walmart SWOT
Analysis
Created by Pamela
Matarrita Garcia
WALMART SWOT ANALYSIS
STRENGTHS
Internal Strategic Factors
S O
OPPORTUNITIES
External Strategic Factors
- Expansion to other markets
- Strategic Alliance
- Enhancing human resource practices
- Improving quality standars
- Brand recognition.
- Global expansion
- Human Resource Management
- Strong market power over suppliers
and competitors
SWOT
ANALYSIS
THREATS
WEAKNESSES
Internal Strategic Factors
- Employee treatment and working
conditions
- Large span of control
- Thin profit margins
- Imitation
External strategic Factors
W T
- Fake craft beer controversy
- A primary target of competition
- Economic uncertainty
- Political and legal issues
PRODUCT
Retail | Money Services | Health Services
| Pet Services | Product Services |
Registry Services | Auto Services |
Business Services
4Ps of
Walmart
PRICES
Walmart provides the product at low
and reasonable prices which is
accessible to many people throughout
the world.
PROMOTION
Walmart’s pricing techniques, such as
“Everyday low prices” and “Value of the
Day,” improve sales turnover.
PLACES
Walmart runs more than 10,020 retail
locations in 28 countries under 60
different banners.
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