Digital media is any medium encoded in a machine-readable format. Digital media can be created, visualized, distributed, modified and preserved in digital electronic devices. Computer programs and software; digital images, digital video; video game; web pages and websites, including social media; of data and databases; digital audio, such as MP3; and e-books are examples of digital media. They involve the interaction and use of text format, images, graphic elements, animation and sound, to create digital products that can be used with or without connection. University of the Coast Politecnico Corporation Autonomous University of the Caribbean free University Digital media is any medium encoded in a machine-readable format. Digital media can be created, visualized, distributed, modified and preserved in digital electronic devices. Computer programs and software; digital images, digital video; video game; web pages and websites, including social media; of data and databases; digital audio, such as MP3; and e-books are examples of digital media. To train professionals in Social Communication and Digital Media, capable of addressing the needs of the media, social development and organizations, through a responsible and critical attitude, based on a solid professional, disciplinary, ethical and humanistic training. It is a necessity for those who have and feel the desire to inform and be informed, understanding the power exercised by the media in the social construction of people.. agrees that we all need to communicate, deliver and receive information, both in our daily lives, as in our work environment, and hence the need to have both in the media and in companies, people who know how to make effective messages. Thanks to the arrival of the internet, this career has expanded even more, because through digital media, audiovisual communicators can find new ways to connect with their audience, and a he is a competent professional in the field of journalism and communication, who applies his knowledge by using new technologies; It promotes critical thinking, problem solving, transformation through research, reflection, social responsibility and civic commitment in students, valuing above all cultural diversity. It is synthesized in tasks, functions, activities and conjugated actions, responsibilities established as: - Journalist and photojournalist in traditional and digital media. - Director, producer and editor of audiovisual content and digital media. The Social Communication and Digital Media program of the Universidad de la Costa in 2020 will be recognized nationally and internationally for its leadership in the training of professionals in Social Communication and Digital Media, competent to respond to the challenges of society. the information, with academic and investigative quality. - Organizational communicator - Cultural manager - Researcher of social communication and digital media.
