ANALYSIS OF THE GLOBALIZATION OF THE CULTURE

ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
Analysis of the globalization of the culture worldwide in the last 10 years
Maria Céspedes López
Research Methodology
Universidad Pontificia Bolivariana
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
TABLE OF CONTENTS
1. RESEARCH PROPOSALS ................................................................................................ 4
1.1. Research problem ........................................................................................................ 4
1.2. Research question ........................................................................................................ 4
2. Objectives ....................................................................................................................... 4
2.1. General objectives .................................................................................................... 4
2.1. Specific objectives.................................................................................................... 4
3. JUSTIFICATION ............................................................................................................... 5
4. THEORICAL FRAMEWORK .......................................................................................... 7
4.1.To define the different cultural behavior worldwide......................................................... 7
4.1.1. Asian culture ......................................................................................................... 7
4.1.2. European culture ................................................................................................... 7
4.1.3. Latin-American culture ......................................................................................... 7
4.2.To identify changes that have past the different cultures in the last 10 years .............. 7
4.2.1. Customs ................................................................................................................. 7
4.2.2. Gastronomy ........................................................................................................... 7
4.2.3. Languages.............................................................................................................. 7
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
4.3.To compare different cultures and the impact it has generated one over the other. ..... 7
4.3.1. Asian culture vs European culture ........................................................................ 7
4.3.2. Latin-American culture vs European culture ........................................................ 7
4.3.3. Latin-American culture vs Asian culture .............................................................. 7
5. BIBLIOGRAPHY .............................................................................................................. 8
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
RESEARCH PROPOSALS
1.1. Research problem
Impact of globalization in culture.
1.2. Research question
What has been the impact of globalization on culture during the last 10 years?
2. Objectives
2.1. General
To analyze how culture has developed worldwide in the last 10 years.
2.2. Specific

To define the different cultural behavior worldwide.

To identify changes that have past the different cultures in the last 10 years.

To compare different cultures and the impact it has generated one over the
other.
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
JUSTIFICATION
This research wants to highlight the globalization that is not only affecting the world
economy, also has been extended to the culture at the universal level in the last 10 years,
since in the past it was more accessible to differentiate each culture and their customs, their
way of dressing and other factors of distinction; now with the arrival of this phenomenon
cultures have suffer certain changes and at the same time certain cultures have become more
dominant and that for today extends the world turning this cultures, customs and ways of life
a little more common one to another.
Globalization affects culture in economic fields as currently some emergent countries were
affected positively by the phenomenon of globalization, with the entry of multinational
companies (companies that are not only established in its country of origin, but also make
presence in other countries, not only in the sale of their products but with establishments that
manufacture their products in these other Nations)1 is reflected in a discreet way the culture
of the investor country since this tends to have different customs or management of the
company as in general the arrival of multinationals generate changes in the economy of each
country, whether positive or negative.
A subject of great importance are the customs of each country that unfortunately because of
globalization has been having severe changes, the population has chosen to have a more open
and diverse, thought the cultural events that change with the passage of time, the high because
the globalization of social inequality, the customs that have diversified, modes of learning
1
http://www.banrepcultural.org/blaavirtual/ayudadetareas/economia/multinacional
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
with the arrival of the "technological age" that has made the population in a society dependent
and disrupts and little rooted to the values of the past; but not everything is negative, it should
be noted that this phenomenon of globalization has also generated an opportunity to educate
society in a multicultural way.
This project is of great importance because it defines the changes that have occurred in the
last 10 years, the factors that made that cultures have changed and that the world is has been
becoming a multicultural society by the recognition that has given the population to cultural
diversity, models of new economic developments, and as previously mentioned the growth
of innovation and technology that generates different products that sometimes are easy access
to the population, generating some "equality" which is part of the phenomenon of
globalization.
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
THEORICAL FRAMEWORK
4.1. To define the different cultural behavior worldwide.
4.1.1. Asian culture.
4.1.2. European culture.
4.1.3. Latin-American culture.
4.2. To identify changes that have past the different cultures in the last 10 years. 
4.2.1. Customs.
4.2.2. Gastronomy.
4.2.3. Languages.
4.3. To compare different cultures and the impact it has generated one over the other.
4.3.1. Asian culture vs European culture.
4.3.2. Latin-American culture vs European culture.
4.3.3. Latin American culture vs Asian culture.
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
BIBLIOGRAPHY
-
Frank L. Acuff, How to Negotiate anything with anyone anywhere around the world,
2008.
-
Congreso
de
Chilpancingo,
Distintas
culturas
del
mundo,
https://congresodechilpancingo.wikispaces.com/DISTINTAS+CULTURAS+DEL+
MUNDO
-
Josep Burce, Notas preparatorias para un Manifiesto del Cambio Cultural, 2003.
-
Paramo
Morales,
Dagoberto;
(2011).
CULTURA
Y
NEGOCIOS
INTERNACIONALES. Pensamiento & Gestión, Enero-Junio, vii-xiv.
-
Mitry, Darryl J, Using Cultural Diversity in Teaching Economics: Global Business
Implications, Journal of Education for Business. Nov/Dec2008, Vol. 84 Issue 2, p8489. 6p. 1 Chart.
-
Nilda Jacks, Audiencia nativa: cultura regional en tiempos de globalización, Estudios
sobre las Culturas Contemporáneas 1996, II (3)
-
Burton, Mark H.; Kagan, Carolyn M.; (2014). Culture, identity and alternatives to the
consumer culture. Educar em Revista, Julio-Septiembre, 75-89.
-
Rodríguez, Mariángela; (1991). Cultura popular-cultura de masas. Espacio para las
identidades. Estudios sobre las Culturas Contemporáneas, 151-163.
-
Charles C., Mercedes; (1987). El problema de la cultura o la cultura como problema.
Estudios sobre las Culturas Contemporáneas, 119-149.
-
Panikkar, Raimon; (2006). Decálogo: cultura e interculturalidad. Cuadernos
Interculturales, primer semestre, 129-130.
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ANALYSIS OF THE GLOBALIZATION OF THE CULTURE WORLDWIDE IN THE
LAST 10 YEARS.
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Yetzy U. Villarroel P., La globalización: efectos en el estado y el sistema
internacional., Aldea Mundo 2009, 14 (27).
-
Jacks, Nilda; (1996). Audiencia nativa: cultura regional en tiempos de globalización.
Estudios sobre las Culturas Contemporáneas, junio, 25-40.
-
Cappello G., Héctor M.; De Pedro Robles, Antonio E.; López Sánchez, José María;
(2007). El efecto de la globalizacion en la identidad nacional. Un análisis regional..
Revista Internacional de Ciencias Sociales y Humanidades, SOCIOTAM,
XVIIenero-junio, 67-92.
-
Kok-Yee Ng, Linn Van Dyne, Soon Ang., Developing global leaders: The role of
international experience and cultural intelligence, Advances in Global Leadership.
2009, 225-250.
-
Acuña Delgado, Angel; (2001). El cuerpo en la interpretación de las culturas. Boletín
Antropológico, Enero-Abril, 31-52.
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