Context & Strategy Analysis www.iso9001help.co.uk ISO 9001:2015 QMS Strategy Ref. Situation being analyzed: Date Raised: Use this template to help determine internal issues relevant to your organisation's purpose and strategic direction that may affect its ability to achieve the intended result(s) of its QMS. This information should be retained as a strategy or tactical planning document to underpin your organization’s policies and to provide a road map to achieve future goals. Note 1: Issues can include positive/negative factors or conditions for consideration. Note 2: Understanding the internal context considers values, culture, knowledge and performance of the organization. The Organization Applicable Why: Purpose/intended result What: Products and services Not Applicable List Requirements Short term When: Long term International National Where: Regional Local Document Ref: Page 1 of 3 Context & Strategy Analysis www.iso9001help.co.uk ISO 9001:2015 QMS The Organization Applicable Not Applicable List Requirements Employees Shareholders For Whom: (Internal) Owners Board of Directors Customers Suppliers For Whom: (External) Community ISO Regulators Where are we going? How will we get there? How: (Strategic direction) What is the timeline? What does arrival look like? What are the milestones? Document Ref: Page 2 of 3 www.iso9001help.co.uk Context & Strategy Analysis ISO 9001:2015 QMS Conclusions Recommendations Document Ref: Page 3 of 3