Subido por Ierai Lopez de Abechuco Gómez

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DATA OF INTEREST TO CUSTOMERS
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What the process is like: Understand the whole cycle of the company's activity, from how and
where they obtain the product until it reaches their customers or even the final consumer.
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Regarding analysis:
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Who performs the analysis.
How many staff they have.
Who is the person responsible for analysis and quality.
When and where they analyse.
Whether they have a laboratory or not.
Number of analyses performed.
They use our products, our competitors' products, which products...
Company structure:
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Do the boats go out to fish, what kind of boats, how many, are they certified, what is
the fishing method, how much can they catch (tonnes per day, per boat, in total...)?
When the boats come ashore they measure on the boat or when they come ashore.
Once they have finished fishing they return to land and what is done with the fish,
they measure it at that moment, freeze the fish, process it or transform it, which is
done in their facilities. Once the process is finished in that factory, what is done with
the product.
Organisational structure: owner of the company, plant manager, quality manager,
laboratory manager, decision maker for the purchase of our product...
Corporate structure: is it part of a group, how many factories do they have, do they
have a parent company or subsidiaries, is it a family company, size of the company?
Our client's customers:
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To whom do they sell the product, do they sell in Indo/export or both, to which
countries do they export?
They sell in large quantities and are price-driven or they look for quality and not
quantity.
Where you end up selling your product to the end consumer.
What is the final product (canned tuna, fresh fish, frozen fish, processed fish...)?
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Certifications
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Projects and future plans
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