meltframecourse-no1-170116094727

E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
K
, C re a tivi
Assets you would like to combine
with your service.
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
r io
s it y
…
IMMATERIAL
RESOURCES
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
COURSE #1 THE BASICS
o y alt y
Do the effects
match the
needs?
SUPER SIMPLE GUIDE
The most versatile
innovation tool around!
Im
ht , L
m
melt
frame
n
ow
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,A
ut
ho
y,
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ig
e ll
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E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
THIS IS
HOW IT
WORKS …
2
7
4
8
5
9
Im
ht , L
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
l
ed
ge
,A
ut
ho
y,
r it
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
K
6
3
mi
.E
Ad
mo
n,
t io
t io
rat
E .g
1
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
ADD YOUR
SERVICE HERE
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
Just the name of your
service or brand.
Simple as that.
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
l
ed
ge
,A
ut
ho
y,
r it
Im
ht , L
m
K
9
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
ni
ns
8
5
t io
n,
t io
7
4
Ad
mo
6
3
mi
.E
2
rat
E .g
1
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Write down the tangible stuff.
Skateboard shop, for
example, offers skateboards
and a place to hang out.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
WHAT DOES IT
DO FOR THE
CUSTOMER?
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
l
ed
ge
,A
ut
ho
y,
r it
Im
ht , L
m
K
9
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
ni
ns
8
5
t io
n,
t io
7
4
Ad
mo
6
3
mi
.E
2
rat
E .g
1
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
WHAT
IMMATERIAL
DOES IT DELIVER?
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
How does it make people
feel? Does it provide them
with knowledge or does it
support their creativity or
sense of belonging?
1
2
7
4
8
5
9
or
it y
,
Im
ht , L
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
CUSTOMER’S
IMMATERIAL
NEEDS
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
l
ed
ge
,A
h
ut
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
K
6
3
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
DOES YOUR
OFFERING MEET
PEOPLES’ NEEDS?
If yes, great!
If not, go back a few steps.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
List all relevant needs.
Do people seek excitement?
What are their emotional
needs? Are they looking for
social status?
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
What physical
needs do they have?
MATERIAL
NEEDS
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
l
ed
ge
,A
ut
ho
y,
r it
Im
ht , L
m
K
9
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
ni
ns
8
5
t io
n,
t io
7
4
Ad
mo
6
3
mi
.E
2
rat
E .g
1
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
FEATURES,
PROCESSES AND
PARTNERS THAT
MAKE IT HAPPEN
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
List the components of your
business that create the effects.
They can be produced by you or
someone in your ecosystem.
le
dg
e
Im
ht , L
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
,A
ut
ho
y,
r it
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
K
1
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
List material stuff that
would be a great asset for
your service: Objects,
actions, places, people…
MATERIAL THAT
SURROUNDS YOU
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
2
3
4
5
6
7
8
9
dg
e
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
e,
le
Im
ht , L
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
r io
s it y
Do the effects
match the
needs?
IMMATERIAL
RESOURCES
…
PROCESSES AND
FEATURES THAT
PULL THEM TO
YOUR SERVICE
n
ow
,A
ut
ho
y,
r it
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
What elements can you melt
into your service?
And what makes it happen?
E.g. place transforms into
location data with
a mobile phone+app.
K
1
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
Material elements
produced by your service.
WHAT YOU CAN USE
MATERIAL THAT
SURROUNDS YOU
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
2
3
4
5
6
7
8
9
le
dg
e
Im
ht , L
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
,A
ut
ho
y,
r it
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
IMMATERIAL
ELEMENTS THAT
SURROUND YOU
K
1
r io
s it y
List all immaterial that is
relevant to your business.
For example, a customer’s
experience and passion,
connections, knowledge,
altruism, social status,
creativity…
IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
2
3
4
5
6
7
8
9
le
dg
e
Im
ht , L
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
,A
ut
ho
y,
r it
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
IMMATERIAL
ELEMENTS THAT
SURROUND YOU
K
1
r io
s it y
ELEMENTS
YOU CAN USE
PROCESSES AND
FEATURES THAT
PULL THEM TO
YOUR SERVICE
IMMATERIAL
RESOURCES
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
What elements can you melt
into your service?
And what features and
partnerships accomplish that?
…
Do the effects
match the
needs?
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
2
3
4
5
6
7
8
9
SMALL
RECAP:
1
2
7
4
8
5
9
dg
e,
A
Im
ht , L
o y alt y
, C re a tivi
E.g. E m o tio
t y. ..
IMMATERIAL
SURROUNDINGS
n s , Fa m
e, En
joym
ent ,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
WHAT IMMATERIAL
DO YOUR CUSTOMERS
NEED?
co
ni
ns
og
,C
ec
om
,R
pe
it y
te
un
nc
m
e,
n
ow
le
ut
ho
y,
r it
I nt
ig
e ll
en
ce ,
agi
io
nat
ale
n, T
n s ig
nt , I
m
K
6
3
rat
E .g
mi
.E
Ad
mo
n,
t io
t io
io n
, Cu
r io
s it y
IMMATERIAL
RESOURCES
THIS IS
YOUR VALUE
PROPOSITION
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
WHAT IMMATERIAL
DO YOU PROVIDE?
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
OUR SERVICE
ANSWERS THE
NEED FOR…
…
Do the effects
match the
needs?
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
WHAT MATERIAL
DO YOU PROVIDE?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
WHAT MATERIAL DO
YOUR CUSTOMERS NEED?
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Assets you would like to combine
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Do the effects
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IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
WHAT IMMATERIAL
CAN YOU USE?
THESE
ARE YOUR
RESOURCES
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
WHAT MATERIAL
CAN YOU USE?
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
WHAT MATERIAL
SURROUNDS YOU?
Features and
partnerships that
produce the
material effect.
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
WE CAN
USE…
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Assets you would like to combine
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Immaterial elements
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Do the effects
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IMMATERIAL
RESOURCES
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AND THIS
IS WHAT
YOU DO
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1
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
WHAT LINKS THE
RESOURCES TO
YOUR SERVICE?
Features and
partnerships
that produce the
immaterial effect.
WHAT CREATES
THE VALUE FOR
YOUR CUSTOMER?
Se rv ice
(o r br and)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
OUR KEY
FEATURES ARE…
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Assets you would like to combine
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Assets you can combine
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IMMATERIAL
EFFECTS
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and
partnerships
that produce the
immaterial effect.
5
7
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
7 9 INNOVATIVE FEATURES OR PROCESSES
…
6
IMMATERIAL
RESOURCES
WHAT IS SO UNIQUE ABOUT IT?
MATERIAL
EFFECTS
Assets you can combine
with your service.
Material elements
produced by your service.
2
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Immaterial elements
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Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
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Do the effects
match the
needs?
DEFINED AUDIENCE
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Assets you would like to combine
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Do the
effects match
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4
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
www.themeltframe.com
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Assets you would like to combine
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Immaterial elements
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Assets you can combine
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Immaterial elements
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Features and
partnerships
that produce the
immaterial effect.
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Se rv ice
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7
WHAT IS SO UNIQUE ABOUT IT?
MAKE THINKING TANGIBLE
to
producing A SHARED INNOVATION LANGUAGE .
IMMATERIAL
EFFECTS
MELT ECOSYSTEM
9
SIMPLE INTUITIVE PATTERNS
…
Do the effects
match the
needs?
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
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COMMUNICATE THEIR IDEAS
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Features and partnerships that
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your service.
Features and
partnerships that
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material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
Material elements
produced by your service.
2
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
8
Do the
effects match
the needs?
4
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
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se
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lo n
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Immaterial elements
your stakeholders need.
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Se
ns
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Assets you would like to combine
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f fr
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of
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Immaterial elements
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Features and partnerships that
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your service.
Features and
partnerships that
produce the
material effect.
Features and partnerships that
transform material elements into
resources and combine them with
your service.
MATERIAL
EFFECTS
MATERIAL
RESOURCES
MATERIAL
NEEDS
MATERIAL
SURROUNDINGS
Material elements
produced by your service.
Material elements your
stakeholders need.
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and
partnerships
that produce the
immaterial effect.
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
E.g. Objects, Actions, Places, Change of current status…
E.g. People, Objects, Actions, Places...
Features and
partnerships
that produce the
immaterial effect.
Ser vice
(or bra nd)
Features and
partnerships that
produce the
material effect.
Assets you can combine
with your service.
Assets you would like to combine
with your service.
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Immaterial elements
produced by your service.
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Assets you would like to combine
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Do the effects
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Do the
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Assets you would like to combine
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MELT ECOSYSTEM
Assets you can combine
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Assets you can combine
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Features and
partnerships
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MATERIAL
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Do the effects
match the
needs?
MELT ECOSYSTEM
Features and partnerships that
transform material elements into
resources and combine them with
your service.
E.g. E m o tio
a tivit y. ..
ni
ati
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Immaterial elements
produced by your service.
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
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Assets you can combine
with your service.
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WHAT NEXT?
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Features and partnerships that
transform material elements into
resources and combine them with
your service.
MATERIAL
EFFECTS
MATERIAL
RESOURCES
MATERIAL
NEEDS
MATERIAL
SURROUNDINGS
Material elements
produced by your service.
Do the
effects match
the needs?
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
Features and
partnerships that
produce the
material effect.
MATERIAL
EFFECTS
Assets you can combine
with your service.
Material elements
produced by your service.
Do the
effects match
the needs?
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
COURSE #2
COURSE #3
COURSE #4
ECOSYSTEM ROLES
NEW RESOURCES
COMMUNITY
Stuck in a shrinking
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What could your
customers do for you?
What data could we
combine with our
service?
What would inspire
people to start
buzzing around your
service?
K
t, I n
s ight
, L o ya
lt y, C re
E.g. E m o tio
a tivit y. ..
IMMATERIAL
SURROUNDINGS
ns , Fam
e , E nj
oym
e nt,
S en
IMMATERIAL
NEEDS
Assets you would like to combine
with your service.
se o
f fr
eed
om
,S
en
se
of
be
lo n
gi n
Immaterial elements
your stakeholders need.
g,
Se
ns
e
of
co
ni
ns
og
,C
ec
om
,R
pe
it y
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nc
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IMMATERIAL
RESOURCES
…
Do the effects
match the
needs?
IMMATERIAL
EFFECTS
Assets you can combine
with your service.
Immaterial elements
produced by your service.
MELT ECOSYSTEM
Features and partnerships that
transform immaterial elements into
resources and combine them with
your service.
Features and
partnerships
that produce the
immaterial effect.
Ser vice
(or bra nd)
Features and partnerships that
transform material elements into
resources and combine them with
your service.
Features and
partnerships that
produce the
material effect.
MATERIAL
RESOURCES
MATERIAL
EFFECTS
Assets you can combine
with your service.
MATERIAL
SURROUNDINGS
Assets you would like to combine
with your service.
E.g. People, Objects, Actions, Places...
Material elements
produced by your service.
Do the
effects match
the needs?
MATERIAL
NEEDS
Material elements your
stakeholders need.
E.g. Objects, Actions, Places, Change of current status…
WWW.THEMELTFRAME.COM