Week 6- Exercise 6 Personal Branding Part 1 Pull together your short elevator pitch What do you do? What are your goals? Who do you serve? What value do you bring? What makes you unique? How does this pitch bring out the essence of your personality? Part 2 Test it with people you trust, support and know you well to get feedback and input. Recommended reading Brand You 50 (Reinventing work) Tom Peters © Kath Roberts September 2010 This document may be downloaded and distributed for the purpose of instruction and reference under the following conditions; You may not use this work for any commercial purposes, nor may it be used as supporting content for any commercial product or service. You may not alter, transform or build upon this work. All copies of this work must clearly display the original copyright notice and website address.