SUSTAINABLE RAW MATERIALS MANAGEMENT AND CIRCULAR ECONOMY IN THE IBERICAN PENINSULA The role of consumers Belén Ramos Alcalde COBALT regional dialogue, 12nd June 2014 INDEX 1.- Consumers behaviour in Spain (shopping and recycling) 2.- Challenges for increasing resource efficiency 3.- How OCU works in sustainability 12 June 2014 01 CONSUMERS BEHAVIOUR/ PERCEPTION SHOPPING D 92% agreed lifespan of products should be indicated Flash Eurobarometer 367 (2013) OCU Salud nº 110, octubre-noviembre 2013 12 June 2014 02 RECYCLING OCU Compra Maestra nº 375, noviembre 2012 OCU Compra Maestra nº 393, junio 2014 12 June 2014 03 CHALLENGES FOR INCREASING RESOURCE EFFICIENCY PRODUCTION Ecodesign, something more than energy. Less materials…. …much sustainable... Avoid overpackaging Too accessories 12 June 2014 04 …and more recyclable goods 12 June 2014 05 Durability Obsolescence Re-used markets Repairing sector Up to138 euros for re-connecting a cable from keyboard to circuit board! 12 June 2014 06 WASTE MANAGEMENT Waste has not “value” in current management Nobody asks if products run at collection points No enough information about special collection systems for re-using. Low quality standards of collection processes (sometimes you throw them) Lack of protection of waste in treatment instalations (thefts, derivation to recycle without dismantling treatment…) 12 June 2014 07 INFORMATION Flash Eurobarometer 367 (2013) Spaniards do not rely on environmental messages 12 June 2014 08 Waste information quality assesment in municipal webs OCU Compra Maestra nº 389, febrero 2014 ☺ Treatment squeme at Las Palmas (www.laspalmasgc.es ) Collection points at Pamplona (www.mcp.es ) 12 June 2014 09 OCU WORKS IN SUSTAINABILITY ARTICLES Are sustainable products with good quality/price ratio? What are the most sustainaible alternatives to do…? 12 June 2014 10 TOOLS What can I do with my residues? 12 June 2014 11 LOBBY ACTIONS WASTE MANAGEMENT SITUATION Waste infraestructures Citizen cooperation Data reliability Quality controls Transparency and information 12 June 2014 12 Thanks for your attention Belén Ramos Alcalde Área Medio Ambiente de OCU [email protected] www.ocu.org