Marunouchi is

100 Years of Sustainable
Community Development
in Central Tokyo:
Sustainable CBD Development
through PPP in the Tokyo Station Area
Tatsuo Nishimoto
Urban Development Promotion Department
© 2015 Mitsubishi Estate Co., Ltd.
Mitsubishi Estate Co., Ltd.
TOD Placemaking between the Palace
&
Station
Imperial Palace
Tokyo Station
© 2015 Mitsubishi Estate Co., Ltd.
1
TOD Placemaking in Tokyo Station Area is …
.
Redevelopment to Maximize Station Hub Potentials
Creation of Attractive Place for Vast People, by using
advantage of Proximity to the Public Transportation
© 2015 Mitsubishi Estate Co., Ltd.
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Railway
Private Railway
Origin & Characteristics of
Railway
Tokyo
Central Station
ay
ay
ay
founded 1914
ay
ay
ay
ay
●
●
Imperial
Palace
ay
●
●
●
●
Tokyo Station
ay
Railway
1904
Not a Terminal
Built to be ay
The Hub Station
on the Loop!
National Railway
1945
National Railway
ay
The Central Station for the Emperor
© 2015 Mitsubishi Estate Co., Ltd.
1904
ay
ay
High Speed High Line & Loop Line
33
The Public Transportation Hub :
Creation of Layers, Network of Railways & Subways
21 Railways & Subways
© 2015 Mitsubishi Estate Co., Ltd.
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Access to International Airport / Bullet Train
80
min
80
min
60⇒45
min
Direct New Line between 2 Airport,
Narita & Haneda is now planning
by MLIT (This will save 15 minutes)
Tokyo Station
Shibuya
min
New Station is expected to be built
deep underground level.
Roppongi
50
45
min
min
30⇒25
min
New Tokyo Station
min
Haneda Airport
© 2015 Mitsubishi Estate Co., Ltd.
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Various Trains & Subways at the Tokyo Station
Shinkansen (Bullet Train)
Local Train
Narita Airport Express
Subway
Lines
6
Transformation to Create Diversity : Since 1998
From Central Business District
To
Amenity Business Core
Interactive
Open
Open to the World
Open to Every Business
Open to Every People
GROWing
Marunouchi
Valuable Meeting Place
New Building on Hub
(Large Retail Floor)
Network
Non-Office
２６％
７％
Office
９３％
７４％
Urban Infrastructure
Flow of the People
Before
New
Redevelopment is a chance to Reconstruct Property Values
Solely functional Business Center to …
Vibrant Multifunctional Placemaking
7
© 2015 Mitsubishi Estate Co., Ltd.
Before
Simply CBD
Business
Worker
In here
After
Diversified CBD
Business
Worker
In here
7:00
Business
Worker
Visitor
Office
Hours
Office
Hours
Lunch
Lunch
12:00
13:00
Office
Hours
Outside
Marunouchi
Office
Hours
Office
Hours
18:00
Business
Dinner
24:00
Last Train
4:00
First Train
Housewives Tourist
Mothers
Inbound&
Elders
Domestic
Weekend
Families
Couples
Networking
Learning
9:00
Lunch Time
A Day in Marunouhi
Go
Somewhere
else…
Business
Dinner
Networking
Private
Dinner
Private
Time
© 2015 Mitsubishi Estate Co., Ltd.
Shopping
Sightseeing
Lunch
Teatime
Lunch
Teatime
Lunch
Teatime
Shopping
Visit Art
Museum
SightSeeing
Shopping
Shopping
Nice Walk
Private
Dinner
Dinner
Drinking
Dinner
Various People
Come & Go, Cross & Merge
That Creates Vibrancy!
8
“ Diversity ” Attracts & Magnetize Various People
2002
Simply CBD
100,000（人/日）
x1.34
x2.60
x3.05
約81,000
80,000（人/日）
約67,800
2010
Diversified CBD
60,000（人/日）
約62,300
約60,500
40,000（人/日）
約26,100
20,000（人/日）
約20,400
0（人/日）
金曜日（平日）
Weekday
81,000
© 2015 Mitsubishi Estate Co., Ltd.
土曜日
Saturday
67,800
日曜日
Sunday
62,300 visitors/day
La Folle Journée au Japon
Classical Music Festival
Tokyo Michiterasu
Winter Festival of Light
427,000 visitors (2015)
1,710,000 visitors (2014)
3days
5days
9
© 2015 Mitsubishi Estate Co., Ltd.
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10 Elements for TOD Placemaking
1. Shared Visions & Areal Master Plan
Ensure & Realize long-term efforts to reach IDEAL
2. Pedestrian Network … Street Level
Make it Fun to Walk & Flow, from Station to Station
3. Pedestrian Network … Under Ground Level
Create layers to connect Railways, Subways & Bldgs
4. Shops & Boutiques / Restaurants
5. Landscaping / Arts & Cultures / Café
Attract People, let them Stay, Flow and Come Back
© 2015 Mitsubishi Estate Co., Ltd.
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6. Bicycle Parking & Community Bicycle
Support to move around neighborhood areas
7. Hotels / Halls & Convention, Exhibition Center
Vast People from Wide Area gathers at Station Hub
8. Tourist Information Center / Signage
International Station Hub needs to be Friendly & Kind
9. Open Spaces for Events … Anyone can join
Atrium, Public Spaces & Station Front are the Stages
10. Area Management for Safe & Comfort
Safe, Clean & Eco are the Qualities to be Loved
© 2015 Mitsubishi Estate Co., Ltd.
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Unprecedented Public-Private Partnerships
Public & Private Sector
Future Vision
Development
Method
Advisory Committee
on Area Development (1996)
PPP Agreement
Development
Master Plan
Development
Local Rules
+ Tokyo Metropolitan Government
+ Chiyoda City
+ East Japan Railway
City Planning
Guidelines (2000)
Redevelopment
Project Council (1988)
Area Management Association
(2002)
Nonprofit Organization
Started with
59 Private Landlords
& Chiyoda City
(now 68 PL & 21 Associates)
Association for Creating
Sustainability in Development
© 2015 Mitsubishi Estate Co., Ltd.
(2007)
Environmental Considerations
13
Layers of Function
The City Planning
Guidelines
Districts
Streets
Stations
2014
5th Edition
© 2015 Mitsubishi Estate Co., Ltd.
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Pedestrian Network Master Plan
Street Level
Tokyo
Station
15
© 2015 Mitsubishi Estate Co., Ltd.
Pedestrian Network Master Plan Underground Level
Tokyo
Station
© 2015 Mitsubishi Estate Co., Ltd.
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Improvement of Underground Pedestrian Network
As a part of Contribution on Redevelopment Project
1950
2000
Now
before 1970
© 2015 Mitsubishi Estate Co., Ltd.
2000~
Underground Network develop based on the Guideline
17
© 2015 Mitsubishi Estate Co., Ltd.
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Creation of Vibrancy & Income for Management
Advertisements on
Walls & Column
Retail Store alongside Passage
(Run by Subway Company)
Events & Fairs (Farmer’s Market)
© 2015 Mitsubishi Estate Co., Ltd.
Exhibitions (Art Award)
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Achievement of Phase I
2007
2005
2002
(The First Decade)
2007
2004
2003
Let Pedestrians
Yurakucho
Station
“FLOW”
around disrict!
Tokyo Station
¥500 billion Investment (US$5 billion)
6 New Buildings, Renovations & Pedestrian Network
© 2015 Mitsubishi Estate Co., Ltd.
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20
Achievement of the First Decade
Establishing the New Retail Area
 60 New Retailers on
Main Street since 2000
 Mitsubishi Estate
investment of ¥3 billion
“2 Cores in 1 Mall”
US$30 million
ShinMarunouchi Marunouchi
Bldg.
YURAKUCHO
STATION
Bldg
TOKYO
STATION
Before
Marunouchi Bldg.
(～2002. 9)
Number of
Retailers
Total Area
( tsubo)
© 2015 Mitsubishi Estate Co., Ltd.
280
21
ＯＡＺＯ
Marunouchi Bldg.
OAZO
（2002. 9）
（2004. 9）
430
480
Tokyo Bldg.
Shin-Marunouchi
“TOKIA”（2005. 11） Bldg. (2007. 4)
590
740
[ Now 900 ]
12,000
17,800
22,000
26,500
31,300
[ Now 35,000 ]
6Street Improvements
© 2015 Mitsubishi Estate Co., Ltd.
Marunouchi Naka-dori
The main street in 196422
Street Signage
© 2015 Mitsubishi Estate Co., Ltd.
Marunouchi Naka-dori
The main street in 2013
“Urban Living Room” not for passing, Place to Stay 23
Public Road
Minimum 4.5m for sidewalk
[Chiyoda City]
6m Setback [District Plan]
Private Property [Project Site]
© 2015 Mitsubishi Estate Co., Ltd.
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4
Various Seasonal Events
Organized by Local Area Management
Street Gardening Show
Illuminated Streets
© 2015 Mitsubishi Estate Co., Ltd.
La Folle Journee au Japon
Street Performers
Arts Festival
The Pink Ribbon
25
Local Vehicles around Tokyo Station
Areal Free
Electric Shuttle Bus
(Arriving every 15 minutes)
© 2015 Mitsubishi Estate Co., Ltd.
Community
Bicycle
(Run by Chiyoda Ward)
Double Decker
Sky Bus
(Tour Bus around Palace)
26
Balancing Contributions & Deregulations
Preservation &
Restoration
Original 1914
Tokyo Station
2012 : Restoration to the Original
Post War : Temporary Mended Roof
Win-Win Structure for
Both Public & Private
FAR Seller & Buyer
Floor Area Ratio Transfer System
Adopting “FAR Transfer System” to earn restoration costs
27
6
Safety
+
Resilience
+
Business Continuity
Disaster Prevention
New Buildings
can continue stay safe
at any level of the Earthquake
Mutual Aid Association at disaster
Seismic Damping Devices
Flood Prevention
Plate
Drills for Rescue
Emergency
Pumping Facility
© 2015 Mitsubishi Estate Co., Ltd.
Emergency Food & Supplies
Emergency
Power
Generator 28
On the Day of Great East Japan Earthquake
（2011.3.11）
Marunouchi is …
- Not a Place to Evacuate
- A Place Escape into
The Area provides …
- Latest Information & News
- Stock of Emergency Food & Water
- Thermal Sheet & Blanket
- Space to take a rest at
Underground Passage
© 2015 Mitsubishi Estate Co., Ltd.
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I6nteraction on Public Open Spaces
Projection Mapping on Station Building
Street Performance at Station Front
Temporary Event
Alfresco Café on the Street
© 2015 Mitsubishi Estate Co., Ltd.
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Improvement Plan for the Tokyo Station Square
Expected images at the completion 2017
* From the website of the East Japan Railway Company
31
Private Property
open to the Public
Car-Free Day on Public Road
32
Street side
Alfresco Café
Area Management is
needed via Deregulations
- Buildings
- Roads & Sidewalk
- Traffic
- Health Inspection
- Landscaping
- Cleaning & Sweeping
- Advertisement Income
- Project Feasibility
© 2015 Mitsubishi Estate Co., Ltd.
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Keys to create Active TOD Placemaking
Make it Useful, Comfort , Safety & Fun!
Draw Connected Layers on Stations
Share TOD Master Plan with Public Transportations & Local Government
Connect Stations by Infrastructure
Improve Public Passage through Redevelopment, Connect Massive Network
Let Vast People flow between Stations
Let People Come in & Gather, Come out from Buildings, Flow around
Create Fun, Magnetize People
Magnetize & Attract Various People to visit, Let the Area Management work
Innovate Station Hub Development
For the Best Practice & Unprecedented TOD Placemaking via PPP
© 2015 Mitsubishi Estate Co., Ltd.
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Moreover to Maximize TOD Placemaking Values
Synergic Co-Creation with Adjacent Areas
… Extend, Expand and stay Connected
Imperial
Palace
Entertainment
Diverse
Business Area
Yurakucho
Station
Oriented
Business Hub
The Axis
of Japan
Gyoko-dori
Financial
District
Otemachi
Ginza
Premier
Shopping
Area
Kanda
Old
Town
Inhabited
Marunouchi
Hibiya
Cinema
Theater
Zone
Residences
Naka-dori
Tokyo
Station
Inbound
Tourism
Traditional
Retailers
© 2015 Mitsubishi Estate Co., Ltd.
Bullet Train
Coach Station
Yaesu
Dense
Station Front
(Not redeveloped)
Tokiwabashi
Nihonbashi
Historical
Commercial
District
The
Main
Street
Traditional
Retailers
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Sustainable & Infinite with Tokyo Station
© 2015 Mitsubishi Estate Co., Ltd.
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