CAVA PRODUCTO

Product Card
PACKAGING:
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Packing boxes ``TotalWinePack”, they have been
made of corrugated cardboard, using
recycled and recyclable materials in their design
that enhance their ecological, and sustainable
character.
With this design we highlight the integration of an
air chamber at the base of each structure, an
innovation responsible for reducing by 93% the
breakage of wine or cava bottles due to
accidental knocks or falls.
Our packaging system is certified by the leading
transport companies, patented and approved for
use in the transport of glass bottles by IRENE; (Technological Institute of Packaging,
Transport and Logistics).
Product presentation:
1) Define Our objective.
2) Prioritise our audience's needs.
3) Create a message, not just a product.
4) Say it with visuals.
5) Communicate With Confidence.
6) Keep it simple.
7) Create a conversation.
Ingredients:
Grapes
Yeast(saccharomyces)
Sugar
Sulfites
Fining agents(gelatin, casein, isinglass,
egg whites and skimmed milk)
● Liqueur d’expédition(brandy, ascorbic
acid, citric acid, copper sulphate, sulphur
dioxide).
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Nutrition facts:
bottle (747g )
Calories 613.
0% Total Fat 0g.
0% Cholesterol 0mg.
2% Sodium 37 mg.
15% Potassium 530mg.
6% Total Carbohydrates 19g.
Information data:
Overall consumption is up 56% in the past decade, and shows no signs of slowing.
Last year the segment grew 5.8% in the U.S. to reach more than 23.4 million 9-litre
cases, marking 15 consecutive years of growth. It follows a similarly successful
2016, when the category was up 6.6% to more than 22.1 million 9-litre cases.
Quality level:
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CAVA: - Ageing for a minimum of 9 months on the lees.
● RESERVA CAVA: - Ageing for a minimum of 15 months on the lees
(some as non-vintage Champagne).
● GRAN RESERVA CAVA: - Ageing for a minimum of 30months on the lees and
vintage dates.
● Technology:
Our idea is to apply the same technology as the company of cava, Freixenet, to
develop a technological device that would allow real-time control of the yeasts used
for wine fermentation and that the company houses in large tanks.
Brand:
It is how your customers recognise and experience your business. A strong brand is
more than just a logo – it's reflected in everything from your customer service style,
staff uniforms, business cards and premises to your marketing materials and
advertising
So, our principal strategy is to do a high quality and sostenible product. With the help
of organic growing, manual harvesting and doing an artesanal product
Logo:
Name: RAMARSA since1919
Models:
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BRUT NATURE : - Up to 3 grams/litre;
EXTRA BRUT: - Up to 6 grams/litre;
BRUT: - Up to 12 grams/litre;
EXTRA SECO: - Between 17-32 grams/litre;
Wide range of products:
● “MACABEO”: - Ripe,exotic citrus and stone fruit aromas, exotic and waxy floral notes
(bergamot, chamomile) - adds elegance,and is the base of most blends.
● “PARELLADA”: - Quince and citrus fruits, yellow flowers, fresh nutty notes- adds
mid-palate texture and body to blends.
● “XAREL LO”: - Underripe, demure citrus and apple-y fruit aromas,principally contributes
tart acid and freshness to blends.
● “CHARDONNAY”: - Yellow apple,lemon,and quince flavours - adds mid-palate, and
richer oily texture.
Marc, Sara and Raúl